Tag Archives: distribution

‘Coffee Town’ Film Keeps Hot on Digital Platforms

When the CollegeHumor website decided to make its first feature film, “Coffee Town,” it wasn’t entirely clear how to maximize a full-length digital and VOD release.

The CollegeHumor audience is accustomed to viewing short humor videos online forfree, while feature films released through companies like IFC and Magnolia Filmsoften include a theatrical release to generate reviews and press attention.

Distributed by Filmbuff, “Coffee Town” premiered July 9 on digital andcable/satellite VOD, with iTunes and Xbox turning out to be the most successful platforms for the pic. While it’s too early to say just how much the film will make, the minimal marketing spend and blanket digital strategy make it a potentialbreakthrough moment for multiplatform distribution. Continue reading ‘Coffee Town’ Film Keeps Hot on Digital Platforms

100 Bloody Acres: What went wrong?

Australian horror/comedy 100 Bloody Acres tanked at six Australian cinemas last weekend. Producer Julie Ryan has some compelling theories on why that happened.

Ryan sees an urgent need to re-think the traditional film distribution model and for a campaign to convince Australian cinemagoers of the entertainment value of Australian films.

The producer identifies a number of factors which she believes militated against her film, including the release date, competition from The World’s End, a UK film in the same genre, piracy and file sharing, and lack of marketing support.

Continue reading 100 Bloody Acres: What went wrong?

CinemaPlus: a game changer for indie films?

Underground: The Julian Assange Story is the prototype of a new form of
distribution and exhibition.

Don Groves / 15 March 2013 / SBS FILM

Filmmaker-distributor Robert Connolly aims to create a new paradigm for releasing
Australian films that don’t warrant a wide cinema release and playing up to six
sessions a day. Opening in Melbourne on March 17, Matchbox Pictures’
Underground: The Julian Assange Story is the first release from Connolly’s
CinemaPlus initiative, which entails a select number of special event screenings
around the nation.

That will be followed later this year by The Turning, the omnibus film based on a
Tim Winton novel, and Michael Kantor’s The Boy Castaways, a rock
musical/drama that stars You am I’s Tim Rogers, cabaret performer Paul Capsis and
ARIA Award-winner Megan Washington. Continue reading CinemaPlus: a game changer for indie films?